乐学跨境电商 2023-10-19 1:44:01

优库迪斯是名牌吗

UDITH/优迪斯品牌故事
UDITH/优迪斯品牌诞生源于其母公司的新路历程。
2017年5月5日刚大学毕业不久的“UDITH”创始人罗小恒怀揣青春时期的梦想“做出让国人都能轻松用上高性能电脑”就此踏上的创业之路，成立了深圳市优迪斯电子商务有限公司。
公司成立之初是以跨境电商业务为主并注册了欧美国家的商标“KUU”。创始之初公司团队只有两人；主要业务是卖笔记本电脑，罗小恒通过自己的专业知识开发了几款配置比较主流的笔记本电脑一经国外电商平台上家就被抢购一空。因为产品品质稳定备受好评更加坚守自己心底的信念。经过国外两年的成长在2019年公司销售额达到了2亿+的销售额，在亚马逊等平台“KUU”笔记本电脑一度成为爆款，销量稳居前三名。公司团队也从两个发展到了近百人，也有了自己的开发团队。此时的罗小恒一直在想另外一个问题，自己的初心是“做出让国人都能轻松用上高性能电脑”当时感觉自己违背了自己的初心，国内没有任何一款电脑是自己公司生产的，甚至在国内搜索“KUU”时已经被别的公司用作商标并注册，此时感到沮丧了罗小恒并没有放弃自己的梦想。同年在国内注册了相应品牌“UDITH”。2020年公司建立了国内生产线，扩建了研发部门并获得投资人的投资。同年公司收集国内消费者的使用习惯和使用诉求开发出了第一款产LEBOOK二合一笔记本电脑，此产品于2021通过国内电商平台年入市，2021年底出了升级版LEBOOK PRO,产品入市后罗小恒没有忘记自己的初心，产品定价有超高的性价比，入市后也得到了不错的市场反馈LEBOOK一度成热搜词。
在产品售后方面也给出了非常大胆的售后政策免费使用7天，30天只换不修，一年免费保修，一年后持续维修的服务彻底打消了产品售后的后顾之忧。
同时深圳市优迪斯电子商务有限公司经过几年的快速成长，品牌创始人对品牌初心的坚守和对消费者负责任的态度，品牌影响力逐步提升。
造“服”于人的——优衣库（UNIQLO）
所写内容如有错误，请各位读者指正。
优衣库在中国地区出现的时间其实并不久，在2002年的时候，首间 UNIQLO店才在上海开业。但是经过这16年的扩张，现在的UNIQLO门店已经分布到了中国大多数主要城市。越来越多的人开始选择和认识这个品牌，今天就介绍一下UNIQLO，下文统称优衣库。
优衣库Logo
国籍：日本
优衣库是隶属于日本迅销公司旗下的一个子品牌，所以介绍优衣库要首先从日本迅销公司开始讲起：
1949年，由柳井正的父亲柳井等在山口县宇部市创办"小郡商事"，以经营男性服饰店为主要业务。
1963年，柳井等成立了"小郡商事株式会社"。
1984年，在广岛县广岛市开设了"Unique Clothing Warehouse"，为UNIQLO的前身。同年柳井正就任社长。
柳井正
1991年，"小郡商事株式会社"改为"Fast RETAILING(株式会社迅销)"
1996年，为强化商品策划工作，于东京设立事务所。
1999年，为强化管理，成立上海事务所和广州事务所。
2002年，中国首间优衣库店于上海(共2家)开业。
2008年，优衣库的淘宝商城店铺和外部网店同时发布。
优衣库门店
2014年，母公司迅销有限公司以香港预托证券(HDR)的形式登陆港股市场。
2017年，优衣库推出了"智能买手"的电子屏。当你走近"智能买手"五米范围内，它便会"say hi"与你打招呼，滑动屏幕，你能浏览到店内新品、穿搭建议和优惠信息，甚至还有简单的互动游戏。

线下外贸也好，跨境电商也好，邮件和站内信的处理都有很多技巧。例如：类型区分、沟通时间、语言技巧、模板设定等等，方方面面都需要大家去注意，各种邮件模板合集才能高效的完成与买家的沟通乃至订单。

1 站内信的类型区分

真实需求型：我们可以将这种客户归为重点客户，尽快回复，如果客户的回复比较频繁，可以每天回复;(其中批发回购型：批发客户的信息优先处理。抓住一个批发的回头客，会带来很多稳定回购的销售额，要把更多的精力放在批发订单上，争取拿下批发订单。

准备入市型：客人一般对产品不是特别的了解，我们可以询问客人的市场定位，然后给客人推荐合适的产品;

信息收集型：有固定的供应商，但是为了收集更多的信息。这类客户是我们潜在的买家;索要样品型：他们纯粹是要样品，没有多少诚意，我们只要收取样品费或者快递费，对方就放弃了;

窃取情报型：对方非常专业，对产品的各项指标都非常清楚，我们可以和这样的周旋即可。

2 不同地域站内信回复时间

亚洲：几乎没有什么时差就要马上回复;

印度：上午11点前回复;

中东：下午1点之前回复;

欧洲：一般下午2-3点之前。客人上班之前就可以看到;

美洲，拉丁美洲：一般下午下班前回复就可以了。

3 站内信回复准则

如实回答，切勿忽悠。客户询问产品的相关功能，知道就是知道，不知道就是不知道，不确定就说不知道，一旦你说了可以支持，结果买回去用不了，纠纷退全款，得不偿失。

4 站内信分类回复模板(16种模拟类型)

产品外观

Dear Valued Customer

Thanks for your great interest in our items , We are glad to tell you that
this model we have 4 colors : Black , Green , Blue , Red , and all the color in
stock , you can directly place the order in my store

Once we receive the payment from your side , we will arrange the shipment for
you ASAP

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

产品库存

Dear Valued Customer

Thanks for your great interest in our items , In fact this is a really new
item in the market , We just sell out , so the new stock will arrive in 2 weeks
,But you can place an order first in my store , Once we have new stock , We need
send all the orders according to Order Date， early orders , we need ship it fast

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

产品功能

Dear Valued Customer

Thanks for your great interest in our items ,it can connect with two device
at the same time , But we have tested it , When you connect with one
headphone，the sound quality would be much better

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

产品折扣

Dear Valued Customer

Thanks for your great interest in our items , Since you are already my VIP
Customer , we just apply the discount $ 2 for you for this item from my company

After you place the order , pls donot pay it first , Try to leave me message
, so we will change the price to $ for you , and then let you finish the
payment

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

产品批发

Dear Valued Customer

Thanks for your great interest to my items , In fact your are already my VIP
price , before you have bought many times in my store , so i just apply the VIP
price for you from my company , Also we have our own factory So we can arrange
it fast for you

Each we can sell u only $, So pcs price is $ , And i confirm it with
my shipping company , you need pay the TNT shipping fee $, so pcs total
price is $ , when u place the order ,do not pay first , leave me message let
me change the price for you , after i change , i will tell u pay ,and priority
to send your order

If you have any questions, please feel free to contact us wait your kindly
reply , thanks

发货时间

Dear Valued Customer

Thanks for your order ,In fact we have received your money , Usually my
company QC need test it carefully before we shipping , Because we need guarantee
better quality and well package for you

Totally we need arrange your package within 2 days , Never worry that , Once
we shipped , we need update the tracking number for you , and give you the
racking website , so you can know your package where it is going on

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

询问配送

Dear Valued Customer

Thanks for your great interest to my items , This items we have many in stock
in Russian Warehouse , We can ship it for you directly from Russian Warehouse ,
So you can receive it really fast

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

运送时效

Dear Valued Customer

Thanks for your great interest to my items , Usually we send it to you by
AliExpress Standard Shipping , This is Aliexpress Official Shipping Way ,
According to my experience , it will take 3~4 weeks to your local place

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

质保时间

Dear Valued Customer

Thanks for your great interest to my items , All the items in my store my
company QC have tested it carefully , and we can provide you the guarantee for 1
year

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

支持本地退货

Dear Valued Customer

Thanks for your order , In fact you can see we support domestic return in
Russian , If you receive the parcel donot like it , you can return it to
Aliexpress Russian Warehouse within 7 days

If you have any problem , Leave me message here , we will reply you within 24
hours best wish

海外仓选择

Dear Valued Customer

Really sorry for the inconvenience , Just because we have set some remote
area from Moscow , Cannot ship it from Russian Warehouse , For long address from
Moscow is easy to lose the package , also buyer need pay high shipping fee , so
you cannot choose ship it from Russian Warehouse

If ok hope you can understand it , and place order from China , Best wish

社交推广

Dear Valued Customer

Thanks for your great interest to my items , If ok hope you can send me your
Youtubechannel link , We need check it first , and we will talk it with my
company , Decide to send what kind of items for you Best wish

修改差评

My dear friend,

I am really sorry to see you left me a negative feedback I know that you may
not satisfied with our product or service, but we are willing to do our best to
correct this impression and compensate you Please kindly accept my sincere and
deep apology

If anything I can do for you, please do not hesitate to let me know The
negative feedback is realy fatal to us, all I want you to do is to help me
change it by your great kindness Hope you can kindly help

Waiting for your reply

节日延迟

Dear buyer,

Thanks for your purchasing in our shop However ,in celebration of China
Spring festivals (春节) ，all shipping services suspend temporarily during the
period ,so your parcel delayed

We apologize for the inconvenience caused and appreciate your kind
understanding

Thanks!

Best Regards

催单付款

Dear buyer,

Because of the delivery time which is depended on the complete time of the
payment, and some products are in hot sales, we honestly advise you to complete
the payment as soon as possible to ensure that you have got the product and fast
shipment also

The faster you pay, the quicker we will ship

Thanks again and welcome to our store all the time

if you have paid, ignore this email please

Wish you have a good time

best regards!

确认地址

Dear buyer,

Hello Friend, we are glad to receive your order We'd like to remind you to
double check all your contact information and address pls also remember to
leave email and your full name

Your order will be proceeded soon and we will keep you updated

If you got any question, pls feel free to contact us

Thanks and best regards

以上分享的模板，大家可以根据自己的邮件或站内信的内容微调，以达到最佳效果。

站内信分类及具体方法:
1、产品问题
问外观相关(尺寸，颜色等)
DearValuedCustomer
Thanksforyourgreatinterestinouritems，Wearegladtotellyouthatthismodelwehave4colors:Black，Green，Blue，Red，andallthecolorinstock，youcandirectlyplacetheorderinmystore
Oncewereceivethepaymentfromyourside，wewillarrangetheshipmentforyouASAP
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
询问是否有库存
DearValuedCustomer
Thanksforyourgreatinterestinouritems，Infactthisisareallynewiteminthemarket，Wejustsellout，sothenewstockwillarrivein2weeks，Butyoucanplaceanorderfirstinmystore，Oncewehavenewstock，WeneedsendalltheordersaccordingtoOrderDate，earlyorders，weneedshipitfast
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
询问产品功能
DearValuedCustomer
Thanksforyourgreatinterestinouritems，itcanconnectwithtwodeviceatthesametime，Butwehavetestedit，Whenyouconnectwithoneheadphone，thesoundqualitywouldbemuchbetter
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
询问产品折扣(利润高可以考虑折扣)
DearValuedCustomer
Thanksforyourgreatinterestinouritems，SinceyouarealreadymyVIPCustomer，wejustapplythediscount$2foryouforthisitemfrommycompany
Afteryouplacetheorder，plsdonotpayitfirst，Trytoleavememessage，sowewillchangethepriceto$foryou，andthenletyoufinishthepayment
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
询问产品批发
Dear
Thanksforyourgreatinteresttomyitems，InfactyourarealreadymyVIPprice，beforeyouhaveboughtmanytimesinmystore，soijustapplytheVIPpriceforyoufrommycompany，AlsowehaveourownfactorySowecanarrangeitfastforyou
Eachwecanselluonly$，Sopcspriceis$，Andiconfirmitwithmyshippingcompany，youneedpaytheTNTshippingfee$，sopcstotalpriceis$，whenuplacetheorder，donotpayfirst，leavememessageletmechangethepriceforyou，afterichange，iwilltellupay，andprioritytosendyourorder
Ifyouhaveanyquestions，pleasefeelfreetocontactuswaityourkindlyreply，thanks
2、物流问题
询问发货时间
DearValuedCustomer
Thanksforyourorder，Infactwehavereceivedyourmoney，UsuallymycompanyQCneedtestitcarefullybeforeweshipping，Becauseweneedguaranteebetterqualityandwellpackageforyou
Totallyweneedarrangeyourpackagewithin2days，Neverworrythat，Onceweshipped，weneedupdatethetrackingnumberforyou，andgiveyoutherackingwebsite，soyoucanknowyourpackagewhereitisgoingon
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
询问是否支持本地配送
DearValuedCustomer
Thanksforyourgreatinteresttomyitems，ThisitemswehavemanyinstockinRussianWarehouse，WecanshipitforyoudirectlyfromRussianWarehouse，Soyoucanreceiveitreallyfast
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
运送时效(小包)
DearValuedCustomer
Thanksforyourgreatinteresttomyitems，UsuallywesendittoyoubyAliExpressStandardShipping，ThisisAliexpressOfficialShippingWay，Accordingtomyexperience，itwilltake3~4weekstoyourlocalplace
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
3、售后问题
质保时间(1年)
Thanksforyourgreatinteresttomyitems，AlltheitemsinmystoremycompanyQChavetesteditcarefully，andwecanprovideyoutheguaranteefor1year
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish支持本地退货
DearValuedCustomer
Thanksforyourorder，InfactyoucanseewesupportdomesticreturninRussian，Ifyoureceivetheparceldonotlikeit，youcanreturnittoAliexpressRussianWarehousewithin7days
Ifyouhaveanyproblem，Leavememessagehere，wewillreplyyouwithin24hoursbestwish
海外仓选择不了
DearValuedCustomer
Reallysorryfortheinconvenience，JustbecausewehavesetsomeremoteareafromMoscow，CannotshipitfromRussianWarehouse，ForlongaddressfromMoscowiseasytolosethepackage，alsobuyerneedpayhighshippingfee，soyoucannotchooseshipitfromRussianWarehouse
Ifokhopeyoucanunderstandit，andplaceorderfromChina，Bestwish
希望今天分享的这些站内信模板对大家有一些帮助!不管是想要通过站内信来打动买家下单购买，还是通过站内信处理好店铺的售后服务，都需要注意自己的话术，以免引起对方的误会，导致出现投诉。

成立于 2001 年，NextTech 起初只是一家名为 Peacesoft 的小型互联网公司，而现如今，NextTech 已经发展成为越南最著名的科技公司之一，业务扩展到了中国和其他东南亚市场。 NextTech 已经构建出自身的业务“生态圈”，旗下拥有网约车公司 FastGo、P2P 借贷平台 Vaymuon、支付网关 Nganluong 以及跨境电子商务解决方案平台 BoxMe 。

越南电子商务市场总值达40亿美元，已成为全球范围内具有吸引力的电商市场。NextTech一如当年的阿里巴巴，正在越南本土推动传统商业的互联网化。动点科技英文版近日报道，NextTech一如当年的阿里巴巴，正在推动传统商业互联网化。除了这一使命，NextTech与阿里巴巴还有许多相似之处，他们都创立于21世纪初，拥有共同的投资者日本软银。

NextTech在越南推出了自己的B2C平台Chodientuvn，于2005年获得了IDG Venture的投资。就像阿里巴巴旗下“天猫”在中国，Chodientuvn现在也已经是越南领先的电子商务公司。和阿里巴巴在中国电子商务领域的领军地位一样，NextTech的目标是成为东南亚的电子商务领导者。阮华平表示，从2009年起，NextTech的生态系统就开始在东南亚扩张，投资和收购领先的商业公司，以及金融科技领域的创业公司。通常，NextTech会拥有这些公司20％-30％的股份，收购后，这些创业公司可以进驻NextTech的办公室，并在其联合办公空间工作。NextTech与其收购的科技创业公司一起，正在成为领先的电子商务、电子物流和金融科技创业公司的平台。

NextTech公司从2013年开始在东南亚市场上扩张，并在越南，新加坡，马来西亚，印度尼西亚，菲律宾，泰国和美国设有办事处。